You get what you pay for Print E-mail
News - Rubrieke
Monday, 25 September 2017 21:19
Untitled Document

Dr Liesel van der Merwe is a small animal medicine specialist. Send her your questions: This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

Dr Liesel van der Merwe

There is a vast array of new dog food brands on the market. The best guideline to remember as an owner is that you get what you pay for. You can’t expect steak if you are paying a low price – then you will be getting offal.

However, money is tight so how can you make decisions about your dog or cat’s food. The reputable dog food producers are all registered with the Pet Food Industry of South Africa (PFI).

Membership of the PFI is not compulsory for all pet food suppliers within South Africa. Those that have elected to become members, publicly commit to upholding international standards of quality and safety, aligning themselves with ethical and safe food processes.

This means you can have total peace of mind in knowing that what it says on the bag is exactly what’s in the bag. Feeding PFI member brands to your pet, means that you’re feeding the best you can afford.
The PFI is dedicated to upholding international standards of quality and safety in pet nutrition.

Members of the PFI commit to these values and ensure their pet food is aligned with ethical and safe food processes.

PFI member brands promote responsible pet ownership and are committed to the production of quality pet food products that are not only safe for pets, but for those who purchase and handle their products as well.

The PFI ensures that legal standards in pet food nutrition are met and maintained, with the wellbeing of South African pets as the focus.

The PFI conducts random tests to ensure that products are of a high quality and that their contents reflect the claims made on their packaging, for both members and non-members alike.

Consumer concerns and pet food complaints handled by the PFI are thoroughly investigated using independent, accredited laboratories. Cases of non-compliance are addressed with the manufacturer and escalated to the Legislator: Act 36 of 1947 at the Department of Agriculture, Forestry and Fisheries (DAFF).

The PFI addresses industry legislative matters, ensuring that the legislation is applied equally by all market participants to promote a safe, sustainable environment that ensures quality and food safety standards are on par with international standards.

The PFI encourages an industry code of conduct that ensures ethical sales and marketing.
It offers members the benefit of an early warning system on any problems or contaminants found in the food and also provides guidance on preferred suppliers for quality raw materials. Member companies also share information as well as education and training opportunities.
Information from the PFI website


© 2020 Die/The Bronberger